Take Me Thriftin' Videos
2-Minute Music Video
1-Minute Music Video
6-Minute Mockumentary
30-Second Music Video
Stream Take Me Thriftin' Song
GIA Partners with Viral Internet Duo Toasters ‘N’ Moose on New Song and Music Video “Take Me Thriftin’”
Goodwill Industries of Arkansas (GIA) partnered with viral internet duo Toasters ‘N’ Moose, of “Taste the Biscuit” video fame, to write and record their new song and music video, “Take Me Thriftin’”. In support of the national release, they appeared live on Saturday, June 1 at 2 p.m. at the Goodwill store at 109 Markham Park Drive in Little Rock, Arkansas. The music video and full mockumentary, all shot in Arkansas, premiered at the event.
Who are Toasters 'N' Moose?
Toasters 'N' Moose are a fictional 70's pop duo created for the 2010 feature film mockumentary, "Chicken In The Shadows," written and produced by Vincent Gargiulo. Estelle Piper and Tom Shaw were two actors cast to play quirky songs and sent on an endless quest of odd gigs booked by their manager.
From the movie, the song, "Taste the Biscuit" exploded the internet. Then again, in Oct. 2022 has a resurgence resulting in "Taste the Biscuit" racking up tens of millions of views, shares and endless remixes making them one of the most popular social media darlings in history.
"Take Me Thriftin'" World Premiere Launch Party
"Take Me Thriftin'" world premiere launch party brings the biscuit, the fun and the fans!
On Saturday, June 1, we stood at the crossroads of thrift and pop culture as the West Markham Goodwill store was transformed into a full-blown concert venue to host the world premiere of the song and music video, "Take Me Thriftin.'" Viral internet sensations, Toasters ‘N’ Moose, appeared live and played a 30-minute song set including fan-favorite “Taste the Biscuit.” Along with the creator of Toasters ‘N’ Moose, Vincent Gargiulo, the viral internet musical duo greeted fans from as far as Florida, Tennessee, Texas and and throughout the state of Arkansas. The first 200 attendees were treated to biscuits and honey sauce provided by Kentucky Fried Chicken.
Capi Peck, Little Rock City Director, Ward 4, also read a proclamation from the Little Rock Mayor Frank Scott, Jr., proclaiming June 1 as Toasters ‘N’ Moose Day in Little Rock. As stated, "I urge all citizens to join me in recognizing the positive impact of thrifting, sustainability, community education, training, reentry, and career services, as promoted by Toasters 'N' Moose and Goodwill Industries of Arkansas. Let us celebrate and support their efforts to create a more sustainable, educated, and economically empowered community." It was a great day to be a fan of Toasters 'N' Moose and Goodwill. Together, we tasted the goodness of the Goodwill.
Photos
Award Winning Campaign
Goodwill Industries of Arkansas (GIA) has received the highest honors in the international 2024 Hermes Creative Awards. With more than 6,500 entries worldwide, the “Take Me Thriftin’” marketing campaign earned a Platinum Award, the organization’s highest award, in the Strategic Communications/Marketing category.
Read more here
Social Media
More than 12 million video views combined!
For media inquiries or interviews, please contact lgammel@goodwillar.org.
